The METHOD Project is an exploration of the corporate Meetings, Events, Travel and Hospitality industry designed to evaluate the Research & Advisory business model for ‘METHOD’ industries – with an initial focus on the ecosystem serving the Global 2000 Corporate/Group segment.
Our mission is to serve the METHOD ecosystem by providing complete and connected information and data that is focused and objective; to support industry leaders with fresh insights and new tools to address key challenges; and to support teams with models and frameworks to enable consistent execution.
Our approach starts with having complete and accurate information on program operations, and the overall market environment. METHOD is building novel data sets, and then mining for insights to inform key decisions. We’re also building new tools to enable teams to act on these insights and execute more consistently.
| Research & Advisory | Primary research and analysis with fresh insights and data to help leaders make decisions with more confidence. |
| Models & Frameworks | Innovative new operating models to re-imagine what’s possible and frameworks to execute with consistency. |
| Tools & Accelerators | Tools to support working smarter and accelerating change to keep pace with an evolving market. |
| Community & Events | A fresh approach to a connected community that empowers our people to grow, elevate and thrive. |
Launching Fall 2025
→ Join the Panel
› Join a paid Research Panel.
→ Beta Access
› Get early access to METHOD products.
→ Collab with us
› Explore paid gigs and collabs.
Launching Spring 2025
